MPI POS Gift & Loyalty Cards: A Powerful Tool for Customer Engagement and Growth
Why Gift & Loyalty Cards Matter for Businesses
Gift and loyalty cards are more than just a payment option. They are a proven way for merchants to build relationships, drive repeat business, and grow revenue. Research shows that gift card recipients often spend 38% more than the card’s original value, making them a low-cost but high-return marketing strategy.
For business owners, offering gift and loyalty cards is not just about convenience. It is about creating customer connections that last long after the first transaction.
What Are MPI Gift & Loyalty Cards?
At MPI POS, we have developed a sleek, secure, and customizable card program designed to fit the unique needs of merchants.
-
Gift Cards: Preloaded with funds by the buyer and redeemable by the recipient at the business.
-
Loyalty Cards: Designed to track customer activity and reward repeat visits with points, discounts, or exclusive perks.
Unlike third-party gift card companies, MPI prints cards in-house, delivering custom cards in as little as 3–5 days after proof approval. This ensures a faster turnaround, flexible branding, and reduced costs.
Key Benefits for Merchants
-
Generate More Revenue – Customers with gift cards are less price-sensitive and often spend beyond the card’s value.
-
Increase Foot Traffic – Each card sold brings in at least two customers: the purchaser and the recipient.
-
Affordable Marketing – Custom-branded cards act as mini billboards in customers’ wallets.
-
Customer Loyalty and Data – Loyalty cards allow merchants to gather customer information and track purchasing behavior for smarter marketing campaigns.
-
Reloadable Options – Cards can be reloaded for ongoing visits, creating recurring revenue streams.
Who Should Use Gift & Loyalty Cards?
MPI’s program is versatile and works across industries, including:
-
Retail shops and boutiques
-
Restaurants and cafes
-
Salons and spas
-
Grocery stores
-
Schools, clubs, and nonprofits
Any business that wants to increase engagement, attract new customers, and reward loyal patrons can benefit.
Case Study: Loyalty in Action
One of our partners, The Grove Café, implemented MPI Loyalty Cards for students. Parents were linked to their children’s accounts and could preload funds or set up recurring payment plans. The result was easier meal purchases, stronger customer relationships, and a reliable revenue stream for the café.
Frequently Asked Questions (FAQs)
Q: How quickly can I get custom gift cards from MPI?
A: MPI delivers cards within 3–5 days after proof approval, significantly faster than the 2–3 weeks it takes most providers.
Q: Can MPI cards work with my existing payment terminal?
A: Yes. MPI gift and loyalty cards are compatible with virtually all terminals, and we can even convert cards from other systems.
Q: Are the cards fully branded?
A: Absolutely. Each card is custom-designed to showcase your business, turning every transaction into a marketing opportunity.
Q: What types of businesses benefit most from gift and loyalty programs?
A: Restaurants, salons, retail shops, grocery stores, clubs, and schools all see measurable success with MPI Gift & Loyalty Cards.
Why Choose MPI POS?
With MPI POS, merchants get more than just a gift card program. They get a partner dedicated to their growth. Our in-house printing, quick delivery, and customizable branding make us the clear choice for businesses that want to engage customers, increase revenue, and stand out from competitors.
Ready to learn more? Contact us today at sales@mpipos.com to start building your custom gift and loyalty card program.